Email marketing is one of the fastest and most effective services to implement for customer acquisition and retention in small and medium-sized enterprises (SMEs). Today, even small businesses have the ability to launch an email campaign. Much more affordable than direct marketing or media buying, let’s see how to achieve
Is your company in need of visibility, customer loyalty, increased conversion rates, and, in short, looking to enhance its business efficiency? These marketing challenges have multiple solutions. In this article, we’ll explore two particularly interesting solutions: email marketing and marketing automation. What are their advantages and differences? What is Email
Votre entreprise a besoin de visibilité, de fidéliser les clients, d’augmenter son taux de transformation, en bref, de développer son efficacité commerciale ? Ces enjeux marketing ont de multiples solutions. Abordons dans cet article, deux solutions particulièrement intéressantes pour y parvenir : l’email marketing et le marketing automation. Quels sont
Apparu à la fin des années 2000, le marketing automation est au service des responsables marketing. Il sert avant tout à automatiser les tâches répétitives. Son application la plus répandue consiste à personnaliser des messages en fonction de contextes précis. Les utilisateurs les plus aguerris s’en servent pour suivre les
Le marketing automation agit comme le pilote automatique d’un avion sur votre stratégie marketing. L’utiliser permet de gagner en efficacité. Grâce à ce temps supplémentaire, vous pouvez vous concentrer sur d’autres actions essentielles ! Un exemple concret de marketing automation est l’envoi automatique d’un email après un premier achat pour
Nous allons explorer les avantages et les contraintes de la génération de leads, que ce soit BtoB ou BtoC. Et en fin d’article, retrouvez les différentes étapes pour générer des leads B2B grâce à l’email marketing.
Email marketing deliverability There are expected to be over 4.4 billion email users worldwide by 2023, representing an increase of over 300 million users. Moreover, it is estimated that over 347 billion emails will be sent and received every day in 2023. So you can imagine the importance of email
WordPress is the most popular content management system, used by 43,3% of websites, easy to use and offers native integration of marketing automation plugins, such as contact forms, sales pages and email marketing systems and many more. Marketing automation tools are meant to help you increase your visibility by reducing
4 min reading – Last update: January 23, 2023 Welcome to the world of AcyMailing 8! I’m sure a lot of you must’ve been waiting for this new version of the plugin to come out. Well, the wait is over. It’s time! 🕐 The new AcyMailing 8 update has arrived
AcyMailing is easy to use and suitable for users of all skill levels. If you want to create your newsletter templates or Email Marketing to your WordPress / Joomla site or improve your email marketing strategy, AcyMailing could be a good option to explore. Here are some tips for creating